5 Reasons You Should Enter the Cloud Now
According to new research from Gartner, end-user spending on public cloud services is likely to hit a global figure of $180 billion by 2015. Gartner research VP Ian Marriot says, “The initial resistance to public cloud has begun to subside and customers are beginning to realize its efficiencies as the solutions mature.” So… if you haven’t broken into the cloud market yet, you may want to reconsider or risk being left behind.
Staying competitive in an increasingly complex market and fueling the growth of your company are important reasons to incorporate cloud solutions into your service offering. But there are more benefits than that.
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- Provide existing and potential clients new services that expand their current capabilities
- Boost revenue with SaaS offerings like customer relationship management (CRM) software, email or business operation software on a subscription basis
- Leverage new opportunities to position yourself as a one-stop-shop by incorporating discussions of your other services into your talks about cloud
- Cut internal costs with a flexible infrastructure
- Satisfy client demand as the popularity of cloud services continues to increase
If you’re intimidated, you’re not alone. CompTIA suggests that the switch from a traditional on-premise model to the cloud is one of the most difficult tasks an IT service provider can experience. To ease your transition into cloud services consider a hybrid model, where you provide some cloud-based solutions but keep your legacy revenue streams.
Start by offering a single cloud solution like data backup and storage. Then use this entry-level solution as a way to introduce your other offerings. You can also resell a vendor’s cloud application, such as Google Apps or Microsoft 365, and experience reseller advantages such as decreased risk and leveraging a visible brand.
Once you better understand your customer’s needs and goals, you’ll be better prepared to move toward more complex cloud service models, such a building a private cloud for a single organization or using a public cloud to offer infrastructure as a service (IaaS) or platform as a service (PaaS).